These are a few sample price ranges. Where in the range any project falls will depend upon the complexity and nature of the material, the size and type of the organization or company, and similar factors. (The upper bounds are for huge companies, generally--those with annual revenues over $500 million. Most of my clients are smaller businesses, which fall at the lower end) Many rates are negotiable as flat fees or hourly. If you don't see what you need, ask. I'll be happy to discuss your project with you and give you an estimate of time and costs. For samples, please have a look through my portfolio.
advertising, copywriting, & public relations | educational writing | book publishing | business writing | technical, scientific, & legal writing | web | magazine & trade journals | corporate identity design | specific corporate design projects | brochure design | digital photo illustration & retouching | display, novelty, & merchandise design | chart & map design | audiovisual & multimedia design | digital illustration
advertising, copywriting, & public relations
- copy editing for advertising: $25-35/hour
- sales & services brochures & flyers: $30-100/hour
educational writing
- 10-15 minute educational slide presentation: $150-600
- developing and designing courses for business or adult education: $250-1,500/day
book publishing
- book writing: $20-50/hour
- scholarly content editing: $14-32/hour
- textbook content editing: $14-65/hour
- trade content editing: $30-100/hour
- copy editing for book publishing: $17-50/hour
- proofreading for book publishing : $15-65/hour
business writing
- copy editing for business: $20-40/hour
- training manual for business: $25-40/hour
- reference manuals for business: $25-60/hour
- editing for nonprofits: $15-55/hour
- writing for nonprofits: $25-70/hour
- proofreading for business: $15-50/hour
technical, scientific, & legal writing
- computer documentation: $35-100/hour for print, $20-85/hour for online
- legal editing: $25-65/hour
- legal writing: $30-65/hour
- medical and science editing: $20-85/hour
- medical and science proofreading: $15-30/hour
- medical and science writing: $30-150/hour
- online editing: $25-68/hour
- technical editing: $20-60/hour
- technical writing: $30-75/hour
web
- web page design: $50-125/hour
- web page writing and editing: $50-125/hour
magazine & trade journals
- copy editing for magazines: $16-30/hour
corporate identity design
- comprehensive branding and identity: $15,000-$110,000, including comprehensive research, consultation, and design audit, design of an integrated identity system, presentation of three to six schematics, final applications to business papers and other formats, and implementation guidelines
- comprehensive web site: $20,000-200,000, including research and design of all visual aspects and elements of web site look and feel, structure and information architecture, including site map, supervision of illustration, photography, and animation, and coordination with developers
- logo design projects: $5,000-70,000, including research and application fo primary logo identity to all corporate materials including advertising, business papers, signage, and in-house publications, presentation of three to six schematics, final applications to stationery, and implementation guidelines
- stationery systems: $3,000-30,000, including research and design of letterhead, envelope, and business card, and presentation of up to three comprehensive layouts showing format
specific corporate design projects
- annual reports: $15,000-85,000, including research and design of 32-page report (eight of financial data and 24 of text), presentation of up to three comprehensive layouts showing format, and supervision of illustration and photography
- newsletters: $2,000-22,000, including research and design of 12-page, two-color newsletter, presentation of up to three comprehensive layouts showing format, and supervision of illustration and photography
brochure design
- six panels, 4x9": $500-23,000
digital photo illustration and retouching
- advertising: $750-11,000 flat fee, or $50-145 hourly
- editorial: $100-6,000 flat fee, or $40-160 hourly
- corporate: $500-11,000 flat fee, or $55-135 hourly
display, novelty, & merchandise design
Includes concept, three to five layouts, comprehensive, supervision of illustration and photography, and final art for each component. Does not include fabrication, supervision of execution, or other production expenses.
- banners: $2,000-6,000
- posters: $3,000-7,000
- shopping bags: $3,000-6,000
- calendars: $2,000-10,000
- consumer stationery: $500-2,000
- gift wrap: $800-2,000
- greeting cards: $400-1,000
- mugs: $250-800
- paper products: $500-1,000
- t-shirts: $250-1,500
chart & map design
Client consultation, research, presentation of tight color sketch and typography in position, one revision, and finished art: $1,000-3,500
audiovisual & multimedia design
- business presentations: $300-600 per slide
- educational presentations or courseware: $250-500 per slide or screen
- legal presentations: $250-500 per slide
digital illustration
- splash screen: $600-3,000
- full screen: $300-2,000
- half screen: $150-1,500